• 960tea

    complex flavors reflect a bold look

  • 960breakout

    offering a more fair, friendly and straightforward way to fund your business for success

  • 960dogs

    for the spoiled pet who goes everywhere

  • chocolate960

    luxury and sophistication for the chocolate purist

  • chocolate960

    Chocolate Packaging

  • 960shirt

    an outdoor clothing line for the feminine and strong, playful and serious

  • whereareyou960

    social transformation through design

  • transformonshelf

    mfa design thesis

  • map-sacred-final

    infographic series

  • silver960

    Experimental Type

  • cityinagarden960

    social awareness

  • rooted960

    brand development

  • direct960

    direct mail and packaging design

  • 960osa

    high end yet hand crafted, apothecary feel

This is the design and direction work of Susan Fireside. My focus is on crafting modern and engaging branding and identity work that connects with your clients and customers. The work needs to tell a story. Reach an audience. That's design as intended.

See a portfolio of work

design as intended

The foundation for creating strong visual communication should be based on ideas and problem solving, grounded in strategy. The core of good design is about bringing value to a company or organization.